Ashley So

I am a Director at Penta’s Hong Kong office. My primary focus is to support our international financial services clients on their PR and communications needs. Apart from overseeing various client projects, I also specialise in providing strategic content advice to clients, including purpose-led content curation which helps generate powerful and engaging conversations with the media and the public. Prior to joining Penta, I was an Editor at a newswire service provider where I spent nearly a decade.